Characteristic	Usage	Sample	Index
Gender:
Male	37	41	89
Female	63	59	108
Age:
18-24	6	6	105
25-34	13	11	116
35-49	32	27	117
50-64	32	31	102
65+	17	25	70
Education:
<HS Grad	6	11	57
HS Grad	31	34	92
Some Coll	27	22	121
Coll Grad+	36	33	108
Marital Status:
Married	66	66	100
Single	19	18	106
Sep/Divorced	8	7	114
Widowed	7	9	75
Income:
<$10,000	4	5	67
$10<25,000	14	17	86
$25<40,000	19	19	101
$40<60,000	19	19	97
$60,000-$100,000	26	23	115